Digital Marketing News

Essential Small Business Marketing Metrics

Essential Marketing Metrics for Your Small Business Tracking marketing metrics is a key element of successfully managing your marketing process. Of course tracking a bunch…

7 Tips for Small Business Marketing Success

Small Business Marketing Success Many small business owners are primarily concerned with two things – cash flow and growth. Growth is difficult to achieve without…

Improving Google AdWords ROI – Tip #1 – Dynamic Keyword Insertion

Dynamic Keyword Insertion for Google AdWords In most cases, using dynamic keyword insertion will improve your Google AdWords click through rate.  And if your text…

Google Caffeine and SEO for your Business

Google Caffeine and Small Business SEO By now, most SEO’s are very familiar with Google’s new infrastructure update, referred to as Caffeine. The new infrastructure…